_02/

_Expertise.

We develop, deploy and support scalable web and app solutions.

Your current size is temporary. But growth takes vision.

Passion is where expertise and hunger meet. For us, at least.

The big idea is to merge creativity with advanced technology that results in highly functional, impeccably designed digital experiences.

In everything we do, we implement a set of values and principles that set your project apart. They inspire us to continue aiming higher—even once the initial project is done.

_01/

Strategy.

We believe in creating genuine digital solutions to tangible business challenges.

Our process is all about innovative problem solving, creative differentiation, and living digital solutions that evolve and improve along with your business’s capabilities and your audience’s needs.

  • Brand Strategy & Positioning
  • Brand Architecture
  • Identity Design
  • Visual Language
  • Experience Design
  • Collateral Design
  • Tone and Voice
  • Brand Guidelines
  • Campaign Innovation
_02/

Design.

We create meaningful brand, service and product experiences across all customer interactions through our human-centered design approach.

It doesn’t matter what your site or app looks like if people don’t know how to interact with it. And moreover, they need to enjoy that interaction. We deal with every detail to improve the user experience. For instance the filling in of forms, moving to further actions, clicking on buttons, transferring between screens and many other interactions.

  • UX/UI Strategy & Design
  • Data & Analytics
  • Ecommerce Solutions
  • Design & Prototyping
  • Experiential Interfaces
  • Mobile (App) Designs
  • AR Applications
  • Digital Product Designs
  • Development
_03/

Technology.

We develop, launch and support scalable solutions that use proven and advanced technologies across all front-end and back-end platforms.

You know that thing that your nephew can do for free? Yea, we do that but for real and it's not free, it costs a lot of money. Our developers are the unsung heroes of what we do. They are the best of the best of the best and they have the awards to prove it (they show them to us every day to remind the rest of us). They write their html and css and react and that other thing that no one can ever remember and it's honestly just amazing that it all works so beautifully.

  • Change Management
  • Mobile App Development
  • Web Platform Development
  • CRM Platforms
  • VR / AR
  • AI / Cognitive
  • Data & Analytics
_HIRE US

We're currently
taking on new projects.

Capitalize on our exposure to all the software, technology, emerging platforms and class- leading tools available to master your digital initiative. Bring your website alive

let's work
togheter
_CNTCT/
[ ]

Get in touch.

_01/
_NYC/

New York.

We collaborate with ambitious brands and people. We’d love to build something great together.

2361 Nostrand Ave

Brooklyn

NY / 11210

212.381.0915

hello@softab.io